Strengthen your website’s SEO by leveraging backlinks and local business listings to increase visibility and credibility.
Key Takeaways:
Backlink Basics: Learn how quality backlinks can improve your search rankings and drive traffic
Link Building Strategies: Discover effective techniques for acquiring backlinks from reputable sources
Local Business Listings: Optimize your online presence by claiming and updating local business listings on platforms like Google Business Profile
Local SEO: Improve your local search rankings and attract nearby customers
Tracking Success: Measure the impact of backlinks and listings on your SEO
Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify Roseanna Perea, rperea@wesst.org when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis. The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. This training is provided in part through funding support from the U.S. Economic Development Administration.
Speaker(s): Speaker(s): Lisa Madison is a multi-media Impact Producer and documentary filmmaker living in Santa Fe, New Mexico. She creates and distributes moving documentary films in conjunction with powerful grassroots campaigns to inspire audiences to engage and advance important social issues. Since getting her MA in Media Studies at the New School in NYC, Lisa has worked at the intersection of online organizing & documentary film. In 2010, Lisa developed an entirely new model for grassroots distribution of documentary films using online political organizing tools. She has served as Campaign Director and Distribution Coordinator for a number of social action documentary films. Lisa most recently served as VP of Impact and Distribution for Square Zero Films, working on projects ranging from Soufra, a film about a group of refugee women who start a food truck to Storied Streets, about homelessness in America.
Co-Sponsor(s): Second Presenter - Angeline Dowling is an experienced communicator and content creator with a multicultural background. With over six years of experience as a dynamic communications and social media specialist, she has honed her skills working in the fashion industry and collaborating with nonprofit organizations to uplift and empower women and youth. Her accomplishments include successful fundraising and brand awareness campaigns for organizations in Indonesia and Australia. She has also executed viral marketing campaigns for international brands like Estee Lauder and Australian government initiatives. Angeline has been recognized as one of Western Australia magazine’s “Best and Brightest,” a “Young Social Pioneer” by the Foundation for Young Australians, and a nominee for Perth Fashion Festival’s “Best Blogger” category.
Fee: $ 10.00