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SFE 2022 Marketing Basics

Mon 2:00 PM to 4:00 PM
Topic: Marketing and Sales

Every business needs to successfully market their products and services.

Clearly identify your product and create a comprehensive but flexible marketing path to reach your targeted customers. Identify the multi-media options that should generate the most interest and action among those you want to serve. In this class we will review:

  • What is Marketing?
  • Why must I understand my product and potential customers?
  • 5 Ps/4C’s of marketing
  • 4 Basic marketing segments
  • How COVID has changed everyone's marketing ideas

Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify Roseanna Perea, when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis.

The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

Speaker(s): Bette Bradbury, Regional Director/WESST Northern New Mexico Women's Business Center has over 30 years of business development experience - as a corporate exec, start-up business owner and guide to entrepreneurs throughout New Mexico.

Please Note: THIS CLASS IS BEING OFFERED ONLINE. AN INTERNET CONNECTION AND A COMPUTER (or highly capable tablet-type device) ARE NECESSARY. Video conferencing instructions will be sent to you after you have registered for the class. This training class will be delivered in English.

Fee: No Cost

Association of Women's Business Centers

U.S. Small Business Administration

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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