Ever scrolled through social media and thought… My brand just isn’t exciting enough. Maybe I need a better logo, trendier colors, or a more polished look?
If that thought has crossed your mind, you’re not alone. Many new entrepreneurs feel the same way. You want a brand that attracts customers and makes sales, but deep down, you wonder… Is being myself really enough?
Most people believe branding is all about visuals—having the right style, fonts, and aesthetic. But here’s the truth: the most successful brands aren’t built on looks alone. They’re built on a strong, unforgettable message.
Cece started with a vision from her home, driven by a passion for Indigenous and Xicana representation. She refused to follow trends and instead used bold storytelling to showcase her culture. By weaving her personal narrative into her brand, she created something that resonated deeply with people. Through this authenticity, she proved that being true to yourself and making a profit can go hand in hand. What began as a small startup grew into Prados Beauty, a powerhouse now featured in major retailers and even in Google’s 2025 Super Bowl ad.
Now, she’s ready to help you do the same.
✨ Use storytelling to create a brand message that attracts your dream clients and turns them into buyers.
💡 Build a brand that stands out and makes you profitable—without trying to be someone you’re not.
📊 Understand the key financial numbers that actually matter, so you can grow your business with confidence
Whether you're just starting out or ready to grow to the next level, this workshop will give you real strategies and step-by-step guidance from one of the best in the industry.
Fee $35
This in-person summit will be delivered in English.
Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify Adriana Castillo at 575-541-1583 when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis.
The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.
Speaker(s): Cece Meadows, Prados Beauty
Co-Sponsor(s): Arrowhead Center, NMSU Collective, Co
Fee: $ 35.00
Payment will be processed via Authorize.net after you complete your registration. Limited coupon codes are available upon request.