WNM 2026 Session 2: EmpowHER Collective Cohort (In Farmington)
EmpowHER Collective Cohort (In Person, Farmington, NM)
San Juan College Quality Center for Business - Room 5028
Empowering Entrepreneurs to Build, Scale, and Lead
Supporting entrepreneurs and business owners, the EmpowHER Collective is open to everyone ready to grow their business and strengthen their impact.
Building a successful business shouldn't be a solo journey. The EmpowHER Collective Cohort brings together entrepreneurs and small business owners to accelerate growth through actionable strategies, dynamic learning experiences, and meaningful peer connections.
Don't build your business alone. Join our next EmpowHER Collective Cohort for a hands-on, milestone-driven experience designed to help you overcome challenges, refine your strategy, and achieve your business goals.
What You Will Learn:
Gain tools and frameworks to lead interactive training across 6 core business pillars:
October 30, 2026 Financial Literacy & Cash Flow Mastery: Managing working capital, pricing strategies, budgeting, and preparing for capital investment or loans.November 12, 2026 Sales Strategy & Revenue Scaling: B2B/B2C sales funnels, pitch development, negotiation techniques, and customer acquisition channels.
December 3, 2026 Marketing & Brand Positioning: Digital marketing strategy, organic social media growth, storytelling, and conversion rate optimization.
January 11, 2027 Operational Efficiency & Automation: Systems building, delegation strategies, standard operating procedures (SOPs), and leveraging digital tools to streamline workflows.
February 18, 2027 Effective Delegation & Overcoming Founder Burnout: Shifting from a "do-it-all" mindset to an executive mindset by learning what to delegate, how to set boundaries, and trust team members.
March 11, 2027 Peer-to-Peer Pitch Practice and Product Photo Lab: High-stakes presentation drills to hone pitch decks for investors, clients, or strategic partners and build hands-on photography skills by styling and lighting tangible products for promotion and marketing.
Who Should Attend? (In Person)
The EmpowHER Collective Cohort is tailored for entrepreneurs who have been in business for at least 6 months and are ready for their next big leap. If you are eager to streamline your operations, master revenue growth, and replace the isolation of entrepreneurship with strategic peer support, we invite you to join.
Program Expectations & Commitments (In Person)
The EmpowHER Collective requires dedicated engagement to ensure every entrepreneur gains maximum value from the program. By joining this cohort, participants commit to attending the six core cohort working sessions. Success in this experience depends on dedicating time to complete all required assignments and action items between sessions, while actively engaging in peer huddles, advisory check-ins, and milestone reviews. Program Paticipants will need to manage their schedule to meet these obligations.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Please notify Janelle Henry at 505-566-3715 or jhenry@wesst.org.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.
Speaker(s): Dawn Facka, Program Director, WESST Farmington Women's Business Center Janelle Henry, Program Coordinator, WESST Farmington Women's Business Center
Co-Sponsor(s):
This class is offered in English. This class is offered in person only. This class requires registration. Light refreshments will be provided.
Fee: No Cost
Location
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.
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