WNM 2026 Pricing Your Products for Profit
Set your business up for sustainable success by mastering the art of pricing. This class is designed for entrepreneurs who want to confidently set prices that reflect value, attract customers, and maximize profit. You’ll learn practical strategies to calculate costs, analyze market trends, and position your products competitively—without leaving money on the table.
By the end of the session, you’ll walk away with actionable tools to:
• Understand the psychology of pricing
• Identify hidden costs and ensure healthy margins
• Create a pricing strategy that supports growth
Perfect for new and seasoned entrepreneurs ready to boost profitability and sharpen their business edge.
Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify Janelle Henry at 505-566-3715 or jhenry@wesst.org when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis.
The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.
Speaker(s): Dawn Facka, Program Director, WESST Farmington Women's Business Center Janelle Henry, Program Coordinator, WESST Farmington Women's Business Center
Co-Sponsor(s):
This training class will be delivered in English. This training class is offered online. You will need a reliable internet connection and registration is required for this class.
Fee: No Cost
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.
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