WNM 2025 Native Business Just Start It: Marketing Essentials

Native American entrepreneurs often face challenges such as limited access to capital, lack of infrastructure, and regulatory hurdles due to the unique legal status of reservations. Cultural barriers and historical marginalization also play a role, making it difficult to gain the business knowledge and networks necessary to succeed.

Creating a sustainable business from scratch is never easy—especially for those with fewer mentorship opportunities and a lack of seed money behind their project. And yet many of the most successful Native American entrepreneurs have built thriving organizations with relatively little outside support.

The Farmington Women’s Business Center Native Women Rising program is here to help you start and grow your business. Join us on zoom for a 6-week program centered around native entrepreneurship and small business. We will discuss topics such as business model development, business planning, marketing strategies, social media, tracking your finances, and more.

Each course will be centered around experiences, ideas, values and beliefs to help identify common entrepreneurial pitfalls, and you will have to opportunity to gain small business skills and tools to assist you in launching your very own business.

Class schedule

• January 22, 2025 - Creating Your Business Model
• February 5, 2025 - Designing Your Business Plan
• February 19, 2025 - Marketing Essentials
• March 5, 2025 - Making Social Media Work for You
• March 26, 2025 - Options to Fund Your Business
• April 15, 2025 - Tracking Your Finances

Please Note: This class is designed for Native and/or indigenous individuals that have a business idea or business concept and/or are currently selling and making a product or delivering a service.

Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify Janelle Henry at 505-566-3715 or jhenry@wesst.org when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis.

The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.