WNM 2022 How to Create the Most Effective Small Business Marketing Plan Ever!

Did you know that a marketing plan is a must for your business? Marketing is what helps you spread the word about your business and get new customers. The purpose of a marketing plan is to define strategies to engage customers in order to achieve business objectives. It also is a document used for advertising a business's marketing strategies to its competitors. But, if you’ve never created a marketing plan before, it can be difficult to know where to start.

To help small business owners who are serious about putting together a marketing plan, we will introduce in this class a simplified six-step process that will help you achieve real results:

• Assess Your Current Business Situation
• Determine What You’re Able to Invest
• Outline Your Marketing Goals
• Identify Your Target Audience
• Determine Your Marketing Tactics
• Put Together an Action Plan that Prioritizes Tasks

Join us virtually on Tuesday, March 29, 2022 from 12:00 noon to 2:00 pm to learn how you can take these steps and develop your very own free marketing plan.

Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify Janelle Henry at jhenry@wesst.org when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis.

The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.