Santa Fe 2026 What Branding is and Why it Matters

What Branding is and Why it Matters

The training series covers essential topics including marketing strategy, branding, websites, and e-commerce, providing small business owners with practical tools to increase visibility, attract customers, and support business growth.

Keep an eye on our training calendar for registration details on each session. Sessions will be held in person on the last Wednesday of each month at the Santa Fe Business Incubator from 5:30 to 7:00 PM, with modified dates in November and December 2026 to accommodate holiday schedules.

Powered by City of Santa Fe Office of Economic Development in partnership with NMSU-Arrowhead Center

Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify Valeria Olave at 505-246-6900 when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis.

The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.