ALB 2023 Social Media Marketing Strategy
SOCIAL MEDIA MARKETING STRATEGY
HOW TO REACH CUSTOMERS IN AN EVER-CHANGING WORLD
Small businesses need more than ever to find ways to connect with their customer base outside of traditional, time-honored channels. If your business has typically functioned with a normal mix of in-person connection, event marketing, on-site sales promotions, etc. then social media marketing has probably just been the icing on the cake in your overall marketing landscape. Recent events have necessitated more than ever a fresh, new look at the strategy of social media marketing.
Workshop topics will include:
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The essential channels and their target markets, with special attention to Instagram -
Goal-setting -
Content "Pillars" -
Social Media Calendaring -
And more!
Join us as you come to terms with small business marketing needs in the digital age.
Reasonable accommodations for persons with disabilities and language assistance services are available for limited English proficient individuals. Please notify WESST at 505-246-6900 when you register for the class, or no later than 24 hours prior to your class, so that WESST can make sure necessary accommodations are available. All programs and services are provided to the public on a nondiscriminatory basis.
The Women's Business Center is funded in part by the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.
Speaker(s): Mark Gilboard, Incubator Director / Business Consultant & Trainer, WESST
Co-Sponsor(s):
Please Note: THIS CLASS IS BEING OFFERED ONLINE. AN INTERNET CONNECTION AND A COMPUTER (or highly capable tablet-type device) ARE NECESSARY. Video conferencing instructions will be sent to you after you have registered for the class. This training class will be delivered in English.
Fee: No Cost
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.